Vivek Mate | Social Media Managment
Vivek Mate is a certified personal trainer specializing in online fitness coaching. With a goal to transition from offline to online training, Vivek needed to establish a strong presence in the Marathi-speaking fitness community.
32k followers gained in 6 months | Lead conversions increased by 120%
The Challenge
- Vivek had a limited online presence, with only 2,000 followers on Instagram and minimal engagement. His content lacked structure and didn’t resonate with his target Marathi audience.
- Lead generation and conversions were stagnant due to a lack of strategy and professional content creation.
Strategy
Key Steps Taken:
- Developed a content calendar with a mix of educational, motivational, and client success stories in Marathi.
- Created high-quality reels showcasing workout routines, diet tips, and fitness challenges.
- Launched a free training program for 5 individuals to build trust and collect testimonials.
- Ran Instagram ad campaigns targeting Marathi-speaking fitness enthusiasts.
- Optimized Vivek’s bio and profile for better lead conversions.
Execution
Visual Examples:
Creative Highlights:
Results
- Grew Instagram followers from 2,000 to 32,000 in 6 months.
- Reached a monthly engagement of 600k+ with consistent content and campaigns.
- Achieved a 120% increase in lead conversions, leading to more sign-ups for online training programs.
- Viral success: Multiple reels crossed 1M+ views, with one reaching over 5 Million views.
Testimonial
The Indian Promoters! Grateful!!
"The Indian Promoters transformed my social media presence. My followers grew significantly, and I now have a steady stream of clients. Their focus on targeting Marathi audiences made a huge impact!"
Vivek Mate
360 Revolution Fitness
